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Published in: Irish Journal of Medical Science (1971 -) 3/2019

01-08-2019 | Letter to the Editor

EU anti-smoking graphic warnings on cigarette packets: semiotics and the issue of gender under-representation

Authors: Diane O Doherty, Frank Houghton, Derek McInerney, Bruce Duncan, Daisy Houghton

Published in: Irish Journal of Medical Science (1971 -) | Issue 3/2019

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Excerpt

Smoking remains the leading cause of preventable mortality globally and is responsible for significant morbidity [1]. The mandatory introduction of combined anti-smoking graphic and text warnings on tobacco products within the European Union (EU) therefore has been welcomed as an important element of the necessary war on tobacco [2]. Emerging evidence suggests that such warnings are an effective tool, particularly when combined with plain packaging [3, 4]. …
Literature
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go back to reference Commission Delegated Directive 2014/109/EU of 10 October 2014 amending Annex II to Directive 2014/40/EU of the European Parliament and of the Council by establishing the library of picture warnings to be used on tobacco products Text with EEA relevance. http://data.europa.eu/eli/dir_del/2014/109/oj. Accessed 30 June 2018 Commission Delegated Directive 2014/109/EU of 10 October 2014 amending Annex II to Directive 2014/40/EU of the European Parliament and of the Council by establishing the library of picture warnings to be used on tobacco products Text with EEA relevance. http://​data.​europa.​eu/​eli/​dir_​del/​2014/​109/​oj. Accessed 30 June 2018
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go back to reference World Health Organization: WHO Report on the Global Tobacco Epidemic, 2009: Implementing Smoke-Free Environments (2009) World Health Organization, Geneva, Switzerland World Health Organization: WHO Report on the Global Tobacco Epidemic, 2009: Implementing Smoke-Free Environments (2009) World Health Organization, Geneva, Switzerland
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go back to reference Umera-Okeke N (2012) Linguistic sexism: an overview of the English language in everyday discourse. Afrrev Laligens: Int J Lang Lit Gen Stud 1(1):1–17 Umera-Okeke N (2012) Linguistic sexism: an overview of the English language in everyday discourse. Afrrev Laligens: Int J Lang Lit Gen Stud 1(1):1–17
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go back to reference Shariatmadari D (2016) Eight words that reveal the sexism at the heart of the English language. The Guardian. 27th January 2016 Shariatmadari D (2016) Eight words that reveal the sexism at the heart of the English language. The Guardian. 27th January 2016
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go back to reference Jacobson B (1981) The ladykillers. Pluto Press, London Jacobson B (1981) The ladykillers. Pluto Press, London
Metadata
Title
EU anti-smoking graphic warnings on cigarette packets: semiotics and the issue of gender under-representation
Authors
Diane O Doherty
Frank Houghton
Derek McInerney
Bruce Duncan
Daisy Houghton
Publication date
01-08-2019
Publisher
Springer London
Published in
Irish Journal of Medical Science (1971 -) / Issue 3/2019
Print ISSN: 0021-1265
Electronic ISSN: 1863-4362
DOI
https://doi.org/10.1007/s11845-018-1938-3

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