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Published in: BMC Public Health 1/2022

Open Access 01-12-2022 | Nutrition | Research

Nutritional quality and consumer health perception of online delivery food in the context of China

Authors: Xiaoting Dai, Linhai Wu, Wuyang Hu

Published in: BMC Public Health | Issue 1/2022

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Abstract

Background

Today, the popularization of mobile internet technology has enabled the public’s need for food convenience and diversity arising from modern fast-paced lifestyles to be met at a relatively low cost. The digital age of the restaurant industry has arrived. Online food delivery (OFD) is rapidly developing globally. However, the public’s awareness of the nutritional quality of food through OFD and their knowledge of dietary nutrition remain to be investigated.

Methods

In the context of China, this study attempts to evaluate the nutritional quality of best-selling OFD set meals (i.e., meal combos) based on the current official Chinese dietary guidelines 2022. It accomplishes this by collecting data on popular OFD restaurants among consumers in 115 Chinese universities from the restaurants’ delivery addresses. Moreover, 20,430 valid questionnaires were collected online from undergraduates, graduate students, and other young groups aged 18–30 throughout China for descriptive analysis to investigate consumers’ perceptions of the nutritional quality of food through OFD and its health impact.

Results

The results of the nutritional quality evaluation of the OFD set meals ranged widely from 15 to 85, with a mean of 36.57 out of a possible maximum score of 100; and 89.56% scored less than 50. The nutritional quality of OFD foods was thus generally low. The nutritional quality of foods was negatively correlated with their popularity among consumers.

Conclusions

Young OFD consumers generally paid low attention to dietary nutrition knowledge and seldom paid attention to nutritional quality when choosing OFD foods while the nutritional quality of OFD foods was generally low. Respondents subjectively reported that long-term consumption of OFD food caused weight gain, increased blood lipids, and gastrointestinal discomfort. They thought that the reason might be excessive oil, salt, and sugar in the food, while ignoring the balance between different types of food.
Appendix
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Footnotes
1
Food environment is defined as a collection of environmental, opportunity, physical, economic, policy, and sociocultural factors that affect food choices and individual nutritional status [55].
 
2
Penetration rate is the ratio of the target product or service to the product or service that the existing market may have, and is one of the methods to calculate the influence of a product or service. For example, Yeo and Kim (2019) [56] assessed the global smartphone penetration rate.
 
3
FAFH is defined as food prepared outside the home, and includes food that is eaten out, ordered in (taken out), and/or delivered [57].
 
4
In China, except liquid food and drinks, meal combos are often presented in a single container. As such, a meal combo is more commonly known as set meals in China.
 
5
Ghost kitchens, also known as cloud or dark kitchens, are restaurants that prepare meals solely for the delivery market, with no dine-in area or service staff [4].
 
6
Boohee is a popular App in China providing consumers with information such as nutrient calculation, calorie calculation, and diet analysis.
 
7
The top 20 cities in China were selected according to the 2022 City Business Charm Ranking released by CBN—New First-Tier Cities Research Institute (2022) [58]. Available at: https://​view.​inews.​qq.​com/​wxn/​20220608A049WY00​?(2022–06-08).
 
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Metadata
Title
Nutritional quality and consumer health perception of online delivery food in the context of China
Authors
Xiaoting Dai
Linhai Wu
Wuyang Hu
Publication date
01-12-2022
Publisher
BioMed Central
Keyword
Nutrition
Published in
BMC Public Health / Issue 1/2022
Electronic ISSN: 1471-2458
DOI
https://doi.org/10.1186/s12889-022-14593-9

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