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Published in: Implementation Science 1/2015

Open Access 01-12-2015 | Research

Implementation challenges and successes of a population-based colorectal cancer screening program: a qualitative study of stakeholder perspectives

Authors: Elizabeth G Liles, Jennifer L Schneider, Adrianne C Feldstein, David M Mosen, Nancy Perrin, Ana Gabriela Rosales, David H Smith

Published in: Implementation Science | Issue 1/2015

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Abstract

Background

Few studies describe system-level challenges or facilitators to implementing population-based colorectal cancer (CRC) screening outreach programs. Our qualitative study explored viewpoints of multilevel stakeholders before, during, and after implementation of a centralized outreach program. Program implementation was part of a broader quality-improvement initiative.

Methods

During 2008–2010, we conducted semi-structured, open-ended individual interviews and focus groups at Kaiser Permanente Northwest (KPNW), a not-for-profit group model health maintenance organization using the practical robust implementation and sustainability model to explore external and internal barriers to CRC screening. We interviewed 55 stakeholders: 8 health plan leaders, 20 primary care providers, 4 program managers, and 23 endoscopy specialists (15 gastroenterologists, 8 general surgeons), and analyzed interview transcripts to identify common as well as divergent opinions expressed by stakeholders.

Results

The majority of stakeholders at various levels consistently reported that an automated telephone-reminder system to contact patients and coordinate mailing fecal tests alleviated organizational constraints on staff’s time and resources. Changing to a single-sample fecal immunochemical test (FIT) lessened patient and provider concerns about feasibility and accuracy of fecal testing. The centralized telephonic outreach program did, however, result in some screening duplication and overuse. Higher rates of FIT completion and a higher proportion of positive results with FIT required more colonoscopies.

Conclusions

Addressing barriers at multiple levels of a health system by changing the delivery system design to add a centralized outreach program, switching to a more accurate and easier-to-use fecal test, and providing educational and electronic support had both benefits and problematic consequences. Other health care organizations can use our results to understand the complexities of implementing centralized screening programs.
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Metadata
Title
Implementation challenges and successes of a population-based colorectal cancer screening program: a qualitative study of stakeholder perspectives
Authors
Elizabeth G Liles
Jennifer L Schneider
Adrianne C Feldstein
David M Mosen
Nancy Perrin
Ana Gabriela Rosales
David H Smith
Publication date
01-12-2015
Publisher
BioMed Central
Published in
Implementation Science / Issue 1/2015
Electronic ISSN: 1748-5908
DOI
https://doi.org/10.1186/s13012-015-0227-z

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