Skip to main content
Top

Open Access 01-12-2016 | Research article

Knowledge, beliefs and attitudes of physicians in low and middle-income countries regarding interacting with pharmaceutical companies: a systematic review

Published in: BMC Health Services Research | Issue 1/2016

Login to get access

Abstract

Background

Understanding the perceptions and attitudes of physicians is important. This knowledge assists in the efforts to reduce the impact of their interactions with the pharmaceutical industry on clinical practice. It appears that most studies on such perceptions and attitudes have been conducted in high-income countries. The objective was to systematically review the knowledge, beliefs and attitudes of physicians in low and middle-income countries regarding interactions with pharmaceutical companies.

Methods

Eligible studies addressed any type of interaction between physicians and pharmaceutical companies. The outcomes of interest included knowledge, beliefs and attitudes of practicing physicians. The search strategy covered MEDLINE and EMBASE databases. Two reviewers completed in duplicate and independently study selection, data abstraction, and assessment of methodological features. The data synthesis consisted of a narrative summary of the findings stratified by knowledge, beliefs and attitudes.

Results

We included ten reports from nine eligible studies, each of which had a number of methodological limitations. Four studies found that the top perceived benefits of this interaction were receiving information and rewards. In five out of eight studies assessing the perception regarding the impact of the interaction on the behavior of physician prescription, the majority of participants believed it to be minor. In one of these studies, participants perceived that impact to be lesser when asked about their own behavior. The attitudes of physicians towards information and rewards provided by pharmaceutical company representatives (PCRs) (assessed in 5 and 2 studies respectively) varied across studies. In the only study assessing their attitudes towards pharmaceutical-sponsored Continuing Medical Education, physicians considered local conferences to have higher impact. Their attitudes towards developing policies restricting physicians’ interactions with PCRs were positive in two studies. In one study, the majority of participants did not mind the public knowing that physicians were receiving gifts and awards from drug companies.

Conclusions

This review identified few studies conducted in low and middle-income countries. While physicians generally perceived the impact of interactions on their behavior to be minor, their attitudes toward receiving information and rewards varied across studies.
Appendix
Available only for authorised users
Literature
1.
go back to reference Greene JA. Pharmaceutical marketing research and the prescribing physician. Ann Intern Med. 2007;146(10):742–8.CrossRefPubMed Greene JA. Pharmaceutical marketing research and the prescribing physician. Ann Intern Med. 2007;146(10):742–8.CrossRefPubMed
2.
go back to reference Adeoye S, Bozic KJ. Direct to consumer advertising in healthcare: history, benefits, and concerns. Clin Orthop Relat Res. 2007;457:96–104.PubMed Adeoye S, Bozic KJ. Direct to consumer advertising in healthcare: history, benefits, and concerns. Clin Orthop Relat Res. 2007;457:96–104.PubMed
3.
go back to reference Campbell EG et al. Physician professionalism and changes in physician-industry relationships from 2004 to 2009. Arch Intern Med. 2010;170(20):1820–6.CrossRefPubMed Campbell EG et al. Physician professionalism and changes in physician-industry relationships from 2004 to 2009. Arch Intern Med. 2010;170(20):1820–6.CrossRefPubMed
4.
go back to reference ACCME. Accreditation Council for Continuing Medical Education annual report data. 2006. ACCME. Accreditation Council for Continuing Medical Education annual report data. 2006.
5.
go back to reference MA Alssageer, SR Kowalski, Doctors’ opinions of information provided by Libyan pharmaceutical company representatives. Libyan J Med. 2012. 7(1). MA Alssageer, SR Kowalski, Doctors’ opinions of information provided by Libyan pharmaceutical company representatives. Libyan J Med. 2012. 7(1).
6.
go back to reference Guldal D, Semin S. The influences of drug companies’ advertising programs on physicians. Int J Health Serv. 2000;30(3):585–95.CrossRefPubMed Guldal D, Semin S. The influences of drug companies’ advertising programs on physicians. Int J Health Serv. 2000;30(3):585–95.CrossRefPubMed
7.
go back to reference Rosenthal, Meredith B., et al. "Demand effects of recent changes in prescription drug promotion." Forum for Health Economics & Policy. 2003;6:1. Rosenthal, Meredith B., et al. "Demand effects of recent changes in prescription drug promotion." Forum for Health Economics & Policy. 2003;6:1.
8.
go back to reference Iizuka T, Jin GZ. The Effect of Prescription Drug Advertising on Doctor Visits. J Econ Manag Strategy. 2005;14(3):701–27.CrossRef Iizuka T, Jin GZ. The Effect of Prescription Drug Advertising on Doctor Visits. J Econ Manag Strategy. 2005;14(3):701–27.CrossRef
9.
go back to reference Spurling GK et al. Information from pharmaceutical companies and the quality, quantity, and cost of physicians’ prescribing: a systematic review. PLoS Med. 2010;7(10):e1000352.CrossRefPubMedPubMedCentral Spurling GK et al. Information from pharmaceutical companies and the quality, quantity, and cost of physicians’ prescribing: a systematic review. PLoS Med. 2010;7(10):e1000352.CrossRefPubMedPubMedCentral
10.
go back to reference Wazana A. Physicians and the pharmaceutical industry: is a gift ever just a gift? JAMA. 2000;283(3):373–80.CrossRefPubMed Wazana A. Physicians and the pharmaceutical industry: is a gift ever just a gift? JAMA. 2000;283(3):373–80.CrossRefPubMed
12.
go back to reference Rutledge P et al. Do doctors rely on pharmaceutical industry funding to attend conferences and do they perceive that this creates a bias in their drug selection? Results from a questionnaire survey. Pharmacoepidemiol Drug Saf. 2003;12(8):663–7.CrossRefPubMed Rutledge P et al. Do doctors rely on pharmaceutical industry funding to attend conferences and do they perceive that this creates a bias in their drug selection? Results from a questionnaire survey. Pharmacoepidemiol Drug Saf. 2003;12(8):663–7.CrossRefPubMed
14.
go back to reference Al-Areefi MA, Hassali MA, Ibrahim MI. Physicians’ perceptions of medical representative visits in Yemen: a qualitative study. BMC Health Serv Res. 2013;13:331.CrossRefPubMedPubMedCentral Al-Areefi MA, Hassali MA, Ibrahim MI. Physicians’ perceptions of medical representative visits in Yemen: a qualitative study. BMC Health Serv Res. 2013;13:331.CrossRefPubMedPubMedCentral
15.
go back to reference Al-Areefi MA, Hassali MA, Mohamed Ibrahim MI. The role of pharmaceutical marketing and other factors in prescribing decisions: the Yemeni experience. Res Social Adm Pharm. 2013;9(6):981–8.CrossRefPubMed Al-Areefi MA, Hassali MA, Mohamed Ibrahim MI. The role of pharmaceutical marketing and other factors in prescribing decisions: the Yemeni experience. Res Social Adm Pharm. 2013;9(6):981–8.CrossRefPubMed
16.
go back to reference Alssageer MA, Kowalski SR. What do Libyan doctors perceive as the benefits, ethical issues and influences of their interactions with pharmaceutical company representatives? Pan Afr Med J. 2013;14:132.CrossRefPubMedPubMedCentral Alssageer MA, Kowalski SR. What do Libyan doctors perceive as the benefits, ethical issues and influences of their interactions with pharmaceutical company representatives? Pan Afr Med J. 2013;14:132.CrossRefPubMedPubMedCentral
17.
go back to reference Oshikoya KA, Oreagba I, Adeyemi O. Sources of drug information and their influence on the prescribing behaviour of doctors in a teaching hospital in Ibadan, Nigeria. Pan Afr Med J. 2011;9(1):13.CrossRefPubMedPubMedCentral Oshikoya KA, Oreagba I, Adeyemi O. Sources of drug information and their influence on the prescribing behaviour of doctors in a teaching hospital in Ibadan, Nigeria. Pan Afr Med J. 2011;9(1):13.CrossRefPubMedPubMedCentral
18.
go back to reference MSV R et al. Information Seeking Behaviour Of Clinicians In a Semi Urban Town In Southern India. J Clin Diagn Res. 2008;2:1069–73. MSV R et al. Information Seeking Behaviour Of Clinicians In a Semi Urban Town In Southern India. J Clin Diagn Res. 2008;2:1069–73.
19.
go back to reference Siddiqi A. Relevant influence of promotional tools by pharmaceutical industry on prescribing behaviors of doctors: A cross-sectional survey in Pakistan. Afr J Pharm Pharmacol. 2011;5(13):1623–32.CrossRef Siddiqi A. Relevant influence of promotional tools by pharmaceutical industry on prescribing behaviors of doctors: A cross-sectional survey in Pakistan. Afr J Pharm Pharmacol. 2011;5(13):1623–32.CrossRef
20.
go back to reference Loh L, Ong H, Quah S. Impact of various continuing medical education activities on clinical practice-a survey of Malaysian doctors on its perceived importance. Ann-Acad Med Singapore. 2007;36(4):281.PubMed Loh L, Ong H, Quah S. Impact of various continuing medical education activities on clinical practice-a survey of Malaysian doctors on its perceived importance. Ann-Acad Med Singapore. 2007;36(4):281.PubMed
21.
go back to reference Mikhael EM et al. The reliabilty and accuracy of medical and pharmaceutical information that were given by drug companies through medical representatives to iraqi physicians. Int J Pharm Pharm Sci. 2014;45:8.89. Mikhael EM et al. The reliabilty and accuracy of medical and pharmaceutical information that were given by drug companies through medical representatives to iraqi physicians. Int J Pharm Pharm Sci. 2014;45:8.89.
22.
go back to reference Scheffer MC. Interaction between pharmaceutical companies and physicians who prescribe antiretroviral drugs for treating AIDS. Sao Paulo Med J. 2014;132(1):55–60.CrossRefPubMed Scheffer MC. Interaction between pharmaceutical companies and physicians who prescribe antiretroviral drugs for treating AIDS. Sao Paulo Med J. 2014;132(1):55–60.CrossRefPubMed
23.
go back to reference Austad KE, Avorn J, Kesselheim AS. Medical students’ exposure to and attitudes about the pharmaceutical industry: a systematic review. PLoS Med. 2011;8(5):e1001037.CrossRefPubMedPubMedCentral Austad KE, Avorn J, Kesselheim AS. Medical students’ exposure to and attitudes about the pharmaceutical industry: a systematic review. PLoS Med. 2011;8(5):e1001037.CrossRefPubMedPubMedCentral
24.
go back to reference Lieb K, Scheurich A. Contact between Doctors and the Pharmaceutical Industry, Their Perceptions, and the Effects on Prescribing Habits. PLoS One. 2014;9(10):e110130.CrossRefPubMedPubMedCentral Lieb K, Scheurich A. Contact between Doctors and the Pharmaceutical Industry, Their Perceptions, and the Effects on Prescribing Habits. PLoS One. 2014;9(10):e110130.CrossRefPubMedPubMedCentral
25.
go back to reference Castresana L. ACTITUD DE LOS MEDICOS FRENTE A LAS PRACTICAS DE PROMOCION DE LA INDUSTRIA FARMACEUTICA. Medicina (Buenos Aires). 2005;65(3):247–51. Castresana L. ACTITUD DE LOS MEDICOS FRENTE A LAS PRACTICAS DE PROMOCION DE LA INDUSTRIA FARMACEUTICA. Medicina (Buenos Aires). 2005;65(3):247–51.
26.
go back to reference Alkhaled L et al. Legislative, educational, policy and other interventions targeting physicians’ interaction with pharmaceutical companies: a systematic review. BMJ Open. 2014;4(7):e004880.CrossRefPubMedPubMedCentral Alkhaled L et al. Legislative, educational, policy and other interventions targeting physicians’ interaction with pharmaceutical companies: a systematic review. BMJ Open. 2014;4(7):e004880.CrossRefPubMedPubMedCentral
Metadata
Title
Knowledge, beliefs and attitudes of physicians in low and middle-income countries regarding interacting with pharmaceutical companies: a systematic review
Publication date
01-12-2016
Published in
BMC Health Services Research / Issue 1/2016
Electronic ISSN: 1472-6963
DOI
https://doi.org/10.1186/s12913-016-1299-4